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Introducing
Alexandra
Founder, Lead Consultant, Amateur Equestrian
Being around horses is a joy beyond measure.
Joyful Equestrian is the combination of my love of horses, and the joy it brings me to support women. I provide administrative and organizational support services for women equestrians who hold it all, but don't have to. From newsletters, systems set up, website restructuring, and community coordination, to backend organization, event coordination, and administrative support - I've got you covered.
Joyful Equestrian helps you reclaim your time and energy — so you can focus on what you love and lead with more clarity, presence, and peace. Whether you’re preparing for maternity leave, building your brand, or just tired of holding all the backend pieces alone — Joyful Equestrian is here to help you breathe easier behind the scenes.
What We Specialize In
Newsletter Management
Community
Facilitation
Backend Organization
Event Coordination
Time and Energy Reclamation
Joyful Equestrian Support Levels
Thoughtful administrative support that lightens your load, clarifies your systems, and helps your business grow — gently, sustainably, and in rhythm with your season.
🍃 Minimal Calm
Light touch support or one focused project
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Weekly 30min call
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5 hours/week
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Google Drive setup for shared deliverables
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Month-to-month commitment
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Good for: gently maintaining one newsletter, coordinating a single small event or clinic, or starting with one small but meaningful system setup.
🌸 Medium Calm
Gently focused support or one focused project
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Weekly 60min call
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10 hours/week
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Weekly progress updates + shared priorities
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3-month commitment
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Good for: ongoing support in one or two core areas, like newsletter and inbox, organizing your community space, or setting up smooth client onboarding
🌳 Maximum Calm
Deep ongoing support or systems creation
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Weekly 60min call
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20 hours/week
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Strategic + systems-level support
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Weekly project planning and deliverable updates
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3-month commitment
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Good for: deep, ongoing support — ideal for managing multiple support channels or bringing full structure to your systems
Joyful Equestrian Clients
Our Process
1
Discovery Call
During our call we will begin to get to know each other. I will support you in an organizational practice and
then provide clarity on ways I
could provide gentle support
to you administratively.
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2
Offer Letter
If you’d like to work together, I’ll create a customized offer letter just for you — clearly outlining your top priorities and how we’ll approach them within your chosen tier of support.
3
Onboarding Process
Next, you'll move through an easy
onboarding process that includes:
Enrollment Agreement
1st Payment
Welcome Packet
Scheduling Your 1st Call
4
1st Call
Our first call is to get everything organized and flowing.
We’ll walk through a shared Google Drive, gather any logins, and confirm which projects we’re starting with.
We’ll establish a weekly check-in rhythm and clarify how we’ll communicate.
5
Forward
From here, I begin quietly moving things forward from behind the scenes.
You’ll start to see progress on the priorities we outlined. We will check in weekly via Zoom, and stay in contact over the week through email and in the Google Drive.
Contracts can be easily renewed, or you can let your spot go to someone on the waitlist.